Activation door brief
Names the first completed action that counts as arrival, the share of new accounts that cross it, and the friction that stops the rest.
InfraDev Connect
Brief types we write
Each engagement ends in a document your team can open without us in the room—shaped for SaaS product adoption and feature usage reporting decisions.
These are formats, not software modules. We assemble them from your exports, interviews, and working sessions.
Feature reach memo
Lists priority features with first-touch versus repeat-use notes, plus which cohorts never arrive.
Quiet seats note
Separates billing-only logins from working seats and recommends whether outreach or product change comes first.
Cycle report
Dated comparison against the prior reporting period with a short change log of shipped or retired features.
Catalog annotation
Event and property inventory marked for collisions, retirements, and adoption-ready glossary entries.
Session summary
Owners, dates, and the three experiments agreed in an adoption working session.
How to commission a brief
Most clients begin with a Product Adoption Assessment. Recurring teams move into a Feature Usage Reporting Cycle. If you already know the format you need, say so when you write.